By
IDC
June 13, 2006
IDC views voice over IP (VoIP) as
the next generation of technology to change the
telecommunications landscape. The market for
consumer VoIP services is still in its infancy,
but IDC's future outlook points to exponential
growth within the next four years. IDC predicts
that residential U.S. VoIP subscribers
will grow from 10.3 million in 2006 to 44
million in 2010.
The latest IDC forecast shows
that VoIP will be used in 62% of broadband
households in 2010. This forecast is based on
the market assumption that the increasing
penetration of broadband into homes combined
with consumers' comfort with new modes of
alternative communications will allow for
greater consumer receptivity to VoIP.
Mobility, simplicity, and
on-demand telephony top the list of trends that
IDC believes will drive growth in consumer VoIP
services. The opportunity for an alternative
phone service combined with simple setup and
hardware requirements is what will make VoIP a
practical addition to homes. The potential for
VoIP to combine with mobility will provide
alternative service choices and devices that
give users the experience of being able to
communicate anytime, anyplace, anywhere.
It's this idea of simple and
compelling applications to help make life easier
that VoIP service providers should capitalize
on, according to Will Stofega, research manager
for IDC's VoIP Services program. "There is still
much to do in terms of creating a product that
catches the attention of Main Street," says.
Stofega. "For those that are able to tweak their
service offering to fit the ever changing tastes
of the mass market, the potential growth
opportunity is huge."
About the market research
study
IDC's 17-page report, U.S. Residential VoIP
Services 2006-2010 Forecast and Analysis:
Where
There Is Smoke, Is There Fire? (IDC #201638),
examines the current state of residential VoIP
as well as residential VoIP's prospects for
future growth and how that growth will find
specific and viable expression in the U.S.
consumer telecom market. This study also
examines the key drivers shaping this market,
discusses potential FCC activities that could
affect this market, and provides a five-year
market forecast.
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